IP laws should focus on boosting creativity

Intellectual property officials from government and international organizations said that they faced challenges in the Internet era, and called for balance between IP protection and innovation. 

They made the call at a sub-forum of the World Internet Conference on Thursday in Wuzhen, Zhejiang province, on the theme of "IP perspectives on innovation and creativity". 

"Traditionally the IP system works in the physical world and is essentially territorial, but with the advancement of the Internet, IP is faced with new challenges that need urgent attention," said Wang Binying, deputy director-general of the World Intellectual Property Organization.